Ethica Diamonds

Truro

Information For Ethica Diamonds

Ethica Diamonds is a luxury Cornish jewellery brand, specialising in diamonds grown above ground – not mined from the earth – and only uses metals that are recycled or responsibly mined.

At Ethica Diamonds, we are an award winning jeweller, with numerous awards for our sustainability practices and customer service - Feefo Platinum Service Award 3 years running and the Marie Claire Sustainability Awards 2023, to name our most recent. As a dedicated female-led team, we take great pride in building lasting relationships with our customers. We understand that jewellery holds a special meaning and significance, whether it's an engagement or wedding ring - symbolising love and commitment - or a necklace commemorating a cherished memory. We only create jewellery that is truly beautiful, made to the highest standards that we would want to wear ourselves and that will be cherished for generations. It is our pleasure to assist our customers in finding the perfect piece of jewellery that brings them joy and creates enduring memories, as fine jewellery should! The diamonds and gemstones we use in our jewellery are different to many other jewellers out there. We actively make choices to ensure the impact our jewellery has on the environment is minimal and only use diamonds grown aboveground, to be in line with our values. By focusing our expertise on lab-grown diamonds, we've had the unique opportunity to thoroughly examine and collaborate with growers who align with our commitment to sustainability. Through rigorous audits, we ensure that our partners share our values and adhere to stringent environmental standards, using renewable energy sources to power their facilities. This deliberate approach allows us to confidently offer diamonds that not only possess exceptional beauty but are also a testament to our dedication to a more sustainable future. You can read more about our mission towards a more sustainable jewellery industry on our website: Our Sustainability Promise. Alternatively, if you would like to speak to us about your dream jewellery needs, please reach out to us. Olivia, our head concierge and jewellery designer, oversees every commission and will be delighted to help you make your dream jewellery a reality.

Ethica Diamonds at a Glance

Price Range icon
Price Range
£1,500 - £10,000
Founded by mother and daughter in Cornwall, Ethica Diamonds started as all good businesses do, by seeing the opportunity to do things differently. Winners of the Marie Claire Sustainability Awards 2023. We are incredibly proud to have achieved the top score in The Good Shopping Guide’s New Ethics and Sustainability Rankings Report 2023, verifying our high ethical standards. From a one woman band and later joined by her daughter Emily, we are now a female led team who are focussed on sustainability and intensely dedicated to customer care. We are a sustainable business that operates in a way that considers and balances the economic, social, and environmental aspects of our operations following ESG recommendations. We have carefully selected a small group of lab diamond growers who use 100% solar electricity and are Sustainably Rated. Any other GreenHouse Gas (GHG) emissions are offset in accordance with the GHG Protocol Corporate Standard. Ethica Diamonds specialise in diamonds and gemstones grown above ground and use suppliers with the highest ethical values.

Current Promotions

Exclusive Promotion:

£300 voucher towards bridal jewellery with every purchase over £3,000.

UKbride Power User Discount:

£100 off orders over £2,500.

Become a Power User

Real Weddings

Ethica Diamonds Real Weddings
The Real Wedding of
Yuddha and Connor
Ethica Diamonds Real Weddings
The Real Wedding of
Finn and Annie
Ethica Diamonds Real Weddings
The Real Wedding of
Dhruv and Seetul
Ethica Diamonds Real Weddings
The Real Wedding of
Daniel and Lizzy
Ethica Diamonds Real Weddings
The Real Wedding of
Alex and Liana
Ethica Diamonds Real Weddings
The Real Wedding of
Katherine and Steve

Videos

0:08 / 0:40 Celia | Oval Diamond Accent Engagement Ring

https://ethica.diamonds/product/celia... Model wears Celia in 18k yellow Gold with a 0.85ct Lab Diamond.

Lovina | Cushion Bezel Halo Engagement Ring

Model wears Lovina in Platinum with a 1ct Ethica Diamond. https://ethica.diamonds/product/lovina/

Lab Diamond Solitaire And Scattered Band Bridal Stack | Ethica

The lab-grown diamond Sissy solitaire stacked with the seven stone shaped Esther wedding band. https://ethica.diamonds/product/sissy/ https://ethica.diamonds/product/esther/

0:12 / 0:14 Nadia | Oval Lab Diamond & Emerald Accent Bridal Set

Model wears Nadia 2.0ct. https://ethica.diamonds/product/nadia/

Amber Emerald Radiant Accented Lab Diamond Ring | Ethica Bespoke

Our most loved Amber accented design, customised with a stunning 1.84ct Emerald Radiant lab-grown diamond. Ask for details to have this ring remade.

Sira | Oval Hidden Halo Solitaire Engagement Ring

Model wears Sira in 18k Yellow Gold with a 2.08ct Lab-Grown Diamond. https://ethica.diamonds/product/sira/

Awards

Ethical Company Award - Ethical Rated 10
Ethical Company Award - Ethical Rated 10
Feefo Platinum Trusted Service Award
Feefo Platinum Trusted Service Award
Marie Claire Sustainability Awards Winner 2023
Marie Claire Sustainability Awards Winner 2023
Cornwall Business Award Finalist 2022 for Outstanding Customer Service
Cornwall Business Award Finalist 2022 for Outstanding Customer Service

Accreditations

UKbride Approved Supplier
UKbride Approved Supplier
Assay Assured Jeweller
Assay Assured Jeweller
1% For The Planet Member
1% For The Planet Member
Fair Living Wage Employer
Fair Living Wage Employer
Marie Claire Sustainability Award Winner 2023
Marie Claire Sustainability Award Winner 2023

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Map

Suite 1, Mansion House, Prince's Street, Truro, Cornwall, TR1 2RF

Ethica Diamonds

  • Suite 1, Mansion House
  • Prince's Street
  • Truro
  • Cornwall
  • TR1 2RF
  • United Kingdom

Meet the Key Person

Image of Key Person Olivia Pountney-Mills
Olivia Pountney-Mills

At Ethica Diamonds, we are an award winning jeweller, with numerous awards for our sustainability practices and customer service - Feefo Platinum Service Award 3 years running and the Marie Claire Sustainability Awards 2023, to name our most recent. As a dedicated female-led team, we take great pride in building lasting relationships with our customers. We understand that jewellery holds a special meaning and significance, whether it's an engagement or wedding ring - symbolising love and commitment - or a necklace commemorating a cherished memory. We only create jewellery that is truly beautiful, made to the highest standards that we would want to wear ourselves and that will be cherished for generations. It is our pleasure to assist our customers in finding the perfect piece of jewellery that brings them joy and creates enduring memories, as fine jewellery should! The diamonds and gemstones we use in our jewellery are different to many other jewellers out there. We actively make choices to ensure the impact our jewellery has on the environment is minimal and only use diamonds grown aboveground, to be in line with our values. By focusing our expertise on lab-grown diamonds, we've had the unique opportunity to thoroughly examine and collaborate with growers who align with our commitment to sustainability. Through rigorous audits, we ensure that our partners share our values and adhere to stringent environmental standards, using renewable energy sources to power their facilities. This deliberate approach allows us to confidently offer diamonds that not only possess exceptional beauty but are also a testament to our dedication to a more sustainable future. You can read more about our mission towards a more sustainable jewellery industry on our website: Our Sustainability Promise. Alternatively, if you would like to speak to us about your dream jewellery needs, please reach out to us.